![Design principle: IKEA effect. How to make people love the product | by Anton Nikolov | UX Collective Design principle: IKEA effect. How to make people love the product | by Anton Nikolov | UX Collective](https://miro.medium.com/v2/resize:fit:1200/1*BRivrePuXeRHsO96fWaG0A.jpeg)
Design principle: IKEA effect. How to make people love the product | by Anton Nikolov | UX Collective
Outlier.org - We love anything more if we created it, regardless of the quality or result. Known as a cognitive bias, the “Ikea Effect” states that you're more likely to overvalue the
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